Passenger cars and spare parts trading Logistic and custom clearance More details and information are available upon request

Key achievements + 30% growth UBA Best Automotive PR department- Top 5 Auto Award 2 new models highly successful launch + 100% Traffic increase (Web Site and Dealership) + 50% conversion rate growth + 100% Sales increase Creative scope Coordination of the campaigns creation and implementation in Russia and Belarus (strategy, planning, approvals, reporting to the HQ) Federal asset design and production, hub management Brand Guardian Haval Media scope Management of annual media strategy and campaign strategy Management and reporting budget on a quarterly basis (with Head quarters in China) Coordination of media planning and reporting Retail marketing scope Coordination of dealer marketing planning aligned with Haval Russia planning Coordination, approval, support of Dealer MarComm activities Coop program coordination and control PR and SN scope Annual PR and SN strategy development and implementation Press releases preparation coordination Weekly SN content plan coordination with company strategy

Lifan Motors Rus - Biggest Chinese car manufacturer in Russia with over 55% market share Lifan-car.ru January 2017 — June 2019 Marketing and PR Director Comprehensive marketing, communications and public relations programs to enhance Company image and position within the marketplace, and facilitate internal and external communications 30% unaided brand awareness growth 20% annual sales growth 50% conversion rate growth 100% traffic growth to dealerships • Company marketing strategy and budgeting • Product management • Brand new models successful launch • Market research coordination • Cause-related marketing and special events, test – drives, exhibitions etc. • Online and off line communication (e-commerce, CRM, social media Website developing and promotion, TV, Radio, Print etc.) • Organization marketing, communications and public relations activities and materials including publications, media relations • Coordination of company media interest and ensure regular contact with target media and appropriate response to media requests • Act as the Company's representative with the media • Dealer marketing • Corporate Identity development for Lifan Worldwide (Brand Book, Brand platform) • Strong expertise in sales, both corporate and to end customers, dealer network development • High management and strategic skills, experience with big teams

• Company marketing strategy and budgeting (over €70 mln) • Directed overall strategic and marketing planning • Multichannel communication (Online, Offline) • Dealer marketing • Consult Global Brand Management team on market strategy • New models launch, support and tactic campaigns, National FIFA promo, Moscow International Motor Show, Sport Sponsorship (Spartak Moscow football team) • Pitched and managed pool of agencies • Increased up to 40% budget efficiency use and allocation through all company marketing activities • Identified and developed high – potential talents, to fuel the team succession plan • Established a high performance culture and drove employee engagement leading by personal example • Lead Global Interbrand evaluation “Top 100 brands” Result: Kia added 15% to its Global brand value in 2014 vs 2013. http://bestglobalbrands.com/2014/kia/ • Corporate sales • Government relationship and sales

• €40 mln. national dealer marketing budget • Managed company finances and handled legal aspects • Managed staff of 23 people including hiring, education and consulting • Managed dealer network marketing (124 dealerships Russia wide) • Internal department processes and tools development • Respecting company’s marketing strategy implemented it through Dealer Network • Directed overall strategic and marketing planning in Dealer marketing communications (CO – OP program, Unique dealer marketing tools, Best practice procedure, Sales policy) • Corporate identity (VIs, ToV) compliance through all dealer marketing activities Key success: • Creation of a unique Marketing Structure for Automotive Retail (was further implemented in Western Europe as well as taken over by other manufacturers) • Grew up a perfect team of real professionals • Corporate goal “One brand - One voice” through all points of contact with customers was achieved Brand consistent activity in whole dealer network from national to local levels • Nissan became #1 Japanese brand in the market (Brand perception, Sales volume, Market Share growth)

• Automotive Client Service Director for Nissan and Infiniti; Client Service Director for Adidas, Michelin • Responsible for €200 mln. budget • Responsible for coordination with international audit team (Beeckman, New York, USA) • Managing agency strategy and finances and handling legal aspects • Managing agency team (client service, strategic, creative) • Managing Media agency strategy and tactics • Launch of Infiniti brand in Russian market • Nissan Marketing Strategy and communication support (Omni-channel marketing) – ATL, BTL, CRM, Digital on pan European level • Coordination of 5 agency teams in Moscow, Paris, London from Parisian office (on Media, Creative, BTL, CRM, Dealer marketing projects) • Nissan VIs development (Brand Book, Brand platform) • Creative materials preparation and production (TVCs, Print, Digital, POSMs etc.) • Nissan product line – up development, pricing policy determination • Coordination of marketing activity with Nissan headquarters Paris/ Tokyo • Responsible for RBU “East” communication (Russia, Ukraine, Belarus, Moldova and Kazakhstan)

Mercedes - Benz Account Director • Mercedes – Benz marketing and advertising support (TTL) – ATL, BTL, CRM, Production, Digital o Media and creative strategy o Creative materials preparation and production for HQ and dealers • Mercedes – Benz Center launch (biggest Mercedes dealership in the world) • Mercedes – Benz aftersales advertising support (ATL) • Mercedes – Benz bank marketing support • Managing agency finances and handling legal aspects • Managing agency teams: Client service, Media, Strategic, Creative, Production

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Udemy & Chris Haroun education center. San Francisco, California

Udemy & Chris Haroun education center. San Francisco, California